About Public Relations
About Digitalization & AI Workgroup
The group aims to develop a strategic action plan to build an integrated system that enables it to become a reference for technical consultations and support knowledge exchange and transfer of expertise in the fields of digital transformation, artificial intelligence, and institutional development for the fertilizer industry at the Arab level. This is achieved by linking the strategic pillars of the industry with the latest digital technologies to achieve sustainability goals, improve efficiency, and increase productivity.
Driving Industry Excellence
Digitalization & AI Workgroup Vision & Mission
Vision
Digitalization & AI Vision
Towards a smart, sustainable, and secure future for the fertilizer industry
Mission
Digitalization & AI Mission
Supporting cooperation and knowledge exchange in the field of digital transformation and institutional development and providing necessary consultations to member companies of the Arab Fertilizer Association with the aim of transforming them into smart institutions and enhancing their competitive capabilities using the latest digital technologies of the fourth industrial revolution and the pillars of the fifth industrial revolution to achieve sustainable growth in the fertilizer industry.
objectives
Digitalization & AI Objectives
01
Digital Transformation Support
Building a support system for the digital transformation of member companies.
02
Collaborative Growth
Enhancing cooperation and knowledge exchange.
03
Industry 4.0 & 5.0 Integration
Keeping up with the latest developments in the fourth and fifth industrial revolutions.
04
Expert Consulting Services
Providing specialized consulting services.
OUR TEAM
Meet Our Digitalization & AI Workgroups
The AI work group members is formed of one representative from each company of active members
Ayman Fahmy
Work Group Reporter
Head Section, Informationan Technology
Arab Fertilizer Association
Ayman Fahmy
Work Group Reporter
Arab Fertilizer Association
Mohamed Asal
Workgroup Chairman
Abu Qir Fertilizers Company
Mohamed Asal
Workgroup Chairman
Abu Qir Fertilizers Company
Rami Malkawi
Workgroup Vice Chairman
Arab Potash Company
Rami Malkawi
Workgroup Vice Chairman
Arab Potash Company
Publication
About Publication
Publish exclusive periodicals and reports on the Arab fertilizer industry, highlighting member companies, regional achievements, and industry insights. These publications provide valuable resources and updates for members through AFA activities and events.
